Behavioural intelligence · APAC · Live wire

What people actually do is the truth their surveys can't tell you.

BehaviourSim records the real decision moment — every pivot, every hesitation, every query — across APAC markets, in every respondent's own language, inside real cloud browsers. Then Claude turns the trail into the brief your insights team will defend in the boardroom.

APAC
IN · ID · TH · JP · AU · expanding
Any
language · auto-localised
100%
real cloud browsers
Live · session_b9f3
id-ID · Bali itinerary · day_2
hover 14.3s · pricetab + agoda.comabandon · idle 22s
Event streamreal-time · chrome.webNavigation
  • 00:14:22GETtraveloka.com/id-id/hotel/bali
  • 00:14:36SEARCHq=seminyak villa 3 nights
  • 00:14:38PIVOT→ agoda.com
  • 00:14:55SCROLL2,400px · price band 1.2–2.4M IDR
  • 00:15:02BACK← traveloka.com
  • 00:15:11HOVERprice card · 14.3s
  • 00:16:33WAITING
§ Wire · session_b9f3 · respondent_id_47 · id-ID
00:14:22GETtraveloka.com/id-id/hotel/bali
00:14:36SEARCHq=seminyak villa 3 nights
00:14:38PIVOT→ agoda.com
00:14:55SCROLL2,400px · price band 1.2–2.4M IDR
00:15:02BACK← traveloka.com
00:15:11HOVERprice card · 14.3s
00:15:38TAB+ booking.com/hotel/id/seminyak
00:16:04IDLEno input · 22s
00:16:30PIVOT→ tripadvisor.com
00:17:01SEARCHq=is X scam reddit
00:17:44RESUMEagoda.com /book
00:18:12CLICKCTA · book now
00:14:22GETtraveloka.com/id-id/hotel/bali
00:14:36SEARCHq=seminyak villa 3 nights
00:14:38PIVOT→ agoda.com
00:14:55SCROLL2,400px · price band 1.2–2.4M IDR
00:15:02BACK← traveloka.com
00:15:11HOVERprice card · 14.3s
00:15:38TAB+ booking.com/hotel/id/seminyak
00:16:04IDLEno input · 22s
00:16:30PIVOT→ tripadvisor.com
00:17:01SEARCHq=is X scam reddit
00:17:44RESUMEagoda.com /book
00:18:12CLICKCTA · book now
00:14:22GETtraveloka.com/id-id/hotel/bali
00:14:36SEARCHq=seminyak villa 3 nights
00:14:38PIVOT→ agoda.com
00:14:55SCROLL2,400px · price band 1.2–2.4M IDR
00:15:02BACK← traveloka.com
00:15:11HOVERprice card · 14.3s
00:15:38TAB+ booking.com/hotel/id/seminyak
00:16:04IDLEno input · 22s
00:16:30PIVOT→ tripadvisor.com
00:17:01SEARCHq=is X scam reddit
00:17:44RESUMEagoda.com /book
00:18:12CLICKCTA · book now
00:14:22GETtraveloka.com/id-id/hotel/bali
00:14:36SEARCHq=seminyak villa 3 nights
00:14:38PIVOT→ agoda.com
00:14:55SCROLL2,400px · price band 1.2–2.4M IDR
00:15:02BACK← traveloka.com
00:15:11HOVERprice card · 14.3s
00:15:38TAB+ booking.com/hotel/id/seminyak
00:16:04IDLEno input · 22s
00:16:30PIVOT→ tripadvisor.com
00:17:01SEARCHq=is X scam reddit
00:17:44RESUMEagoda.com /book
00:18:12CLICKCTA · book now
§ 01 — Three truths

The signal stated intent can't see.

Three things we capture in every session — and what your debrief misses without them.

  1. 01
    The drop-off

    Where the journey actually breaks.

    Surveys reveal preference. Sessions reveal abandonment — the price screen they hovered on for 14 seconds, then closed without a word. No self-reported intent recovers that moment.

  2. 02
    The pivot

    Which competitor was in the room.

    Every comparison shopper opens a second tab. We catalogue it — the exact instant your brand was set against an alternative, and the dimensions on which it lost.

  3. 03
    The anchor

    The query before the decision.

    The Google question searched before the purchase is the highest-signal artefact a respondent leaves. We read it from the URL, attach it to the session, surface it in the debrief — never the keystrokes, just the resulting query.

§ 02 — From trail to brief

We don't summarise at the data. We summarise through it.

Every line in the brief points back to the exact second of the session it came from. Researchers can audit the citation in one click.

01raw_events.jsonl

The trail

Every URL, every click, every pivot — captured by a Chromium extension inside the cloud session. Roughly 1,400 events per 20-minute task. No keylogging. No PII capture. We record the journey, never what gets typed into a form field.

02claude · tier 1 → 3

The lens

Three layered AI passes — per-session, per-respondent-per-task, per-respondent-per-day. Each pass keeps the citation anchored to the source moment. No hallucinated narrative.

03analyst_dashboard

The brief

Your team sees a researcher-readable narrative — and the underlying clip, the underlying click, the underlying query — all one click away from the line that asserts them.

§ 03 — Operating picture

Every market. Every language. One debrief.

Each respondent works inside a real cloud browser served from their own market — their IP, their language, their currency. Side-stepping the residential-proxy theatre that quietly contaminates a majority of APAC research.

Geo-correct
AWS in-region · not residential rotation
Localised tasks
Author once. Claude translates the rest.
No keylogging
Navigation trail only · form fields never read
Compliant
APPI · PDPA · DPDP residency · no PII stored
INen-IN · hi-INTHth-THIDid-IDJPja-JPAUen-AUAPAC · IN-REGION · GEO-CORRECT
Sample brief · week 3 · ID hotel study
“In 19 of 24 sessions, respondents pivoted to Agoda within 60 seconds of landing on the brand site. The consistent trigger was the price-without-tax pattern on the search-results card. Three respondents typed is X scam reddit into Google before completing the booking on a competitor.”
BehaviourSim · tier-2 summary
Access

Bring the brief. We'll bring the evidence.

BehaviourSim is provisioned per engagement with brand and insights teams across APAC. Tell us the category and the question — we'll come back with a study design and a recruit plan inside 48 hours.

Engagement
Pilot · Continuous · Bespoke
Markets
APAC · expanding
Recruit
Vendor-moderated panels
Output
Tier-1 · -2 · -3 summaries
Compliance
APPI · PDPA · DPDP
Storage
S3 · APAC residency